News

Maryland is a richly diverse state – home to people of varied perspectives and racial and ethnic backgrounds, where both urban and rural cultures flourish. These media outlets target the unique interests. And, BPRC’s March 2022 program -– Diverse Media Voices – is a great opportunity to learn more about some of the media outlets and specialists that serve (more…)

Join BPRC for a fun evening of networking with area public relations colleagues at our networking event. The event will be hosted by  Live! Casino in the Sports & Social Restaurant. Each attendee will be provided two tickets for wine or beer and $15 for game playing, courtesy of Live!.  Appetizers and tours will be provided. MEMBER (more…)

Every PR practitioner knows that few skills are as important in this profession as knowing how to tell your client’s story. Week in and week out, we use our own platforms to shape the narrative and build reputation. But what happens when your carefully crafted pitch succeeds in attracting a reporter’s attention – or, when (more…)

Last March, Maryland joined 30 other states and implemented a digital sales tax that will affect many industries, including the public relations and marketing industry. Many are unaware of the tax and are unsure of how it affects their business and clients.  Under the new digital sales tax, taxable digital products include: Online newspapers, magazines, (more…)

Join us virtually on Tuesday, September 21 as we meet with Baltimore news icon, WBAL-TV 11, and its partner radio stations WBAL NewsRadio and 98 Rock. An exciting panel will share insider tips for getting their attention and securing the coveted broadcast coverage for your company or client! Panelists include*: Jerome Chester, Director of Programming (more…)

The pandemic has changed the Public Relations, Media Relations and communications world in many ways. The “old days” of holding events and press conferences in-person, on-location may never look the same coming back – we now have options including doing these news events virtually.  So, how to take advantage of presenting virtual events and pressers? (more…)

Now more than ever, social media is an integral part of any public relations plan. Facebook, Twitter, Instagram and other web-based platforms continue to evolve as tools for reaching our customers and building our brands. Again this year, the Baltimore Public Relations Council has gathered experts from the region and across the U.S. to help (more…)

With PR pros outnumbering journalists 6 to 1, a rate that has doubled in the past 10 years, it’s no surprise that many reporters have transitioned to jobs outside of journalism. What may come as a shock is that some journalists are crossing over to the other side of media relations – from being pitched (more…)