PR/Social Media Account Executive, PROFILES

PROFILES is seeking an Account Executive with 2-3 years of PR and social media experience working in the field to join our inclusive, energetic and effective agency team. This Account Executive will be the day-to-day contact for the accounts for which they serve and take the lead on many aspects of account management including writing press releases and other communications, pitching to reporters and producers, responding to media requests for information, and coaching clients on communicating with the media and the public.


Strong organizational, time-management, problem-solving and Interpersonal skills
Detail-oriented and efficient
Ability to prioritize work and multi-task in a fast-paced environment
Proficiency in Microsoft Office and the use of Apple technology (Mac OS, Keynote, etc.) and an understanding of interoffice communications tools such as Slack and Microsoft Teams
Experience using various social media platforms including Facebook, Instagram, LinkedIn and Twitter personally and professionally, as well as mail distribution programs such as MailChimp and/or Constant Contact, and scheduling platforms such as Sprout Social and Hootsuite
Strong writing and editing skills with a knowledge of AP-style
Public speaking skills
Reliable transportation
Ability to illustrate results and go the extra mile for clients

EMPLOYMENT STATUS: Full-time, salaried, exempt


Developing and implementing PR strategies on behalf of clients
Writing/copywriting for a range of materials, e.g. press releases, bylined articles, strategy documents, talking points, etc.
Developing social media content, maintaining content calendars, scheduling posts and leveraging engagement opportunities
Media management (coordination of interviews, distribution of press materials, attending media opportunities, etc.)
Media list-building and database management
Maintaining media and influencer contacts, and continually building relationships
Conducting research for client initiatives
Monitoring media coverage/creating coverage reports for clients
Providing event production support
Participating in team meetings
Client services to include relationship building and maintenance, regular communication and participation in meetings
Assisting leadership team in crisis communications efforts on behalf of clients
Researching opportunities for executive visibility and awards for clients
Developing and maintaining collaborative relationships with clients and agency teams


PROFILES is an award-winning agency that has developed marketing and communications programs for local and national brands, businesses, non-profit organizations and individuals for 30+ years. We are a results-driven agency with expertise in creating and implementing marketing and communications programs for clients in every industry including health/wellness, tourism, education, restaurant/food, arts/entertainment, media, accounting, real estate and law. Some of our current clients include: Kennedy Krieger Institute, Hotel Revival, Pet Supermarket, Baltimore Homecoming, and the American Craft Council Show in Baltimore.

PROFILES’ staff currently works remotely due to the pandemic. Whether at home or in the office, PROFILES employees work collaboratively in an open-office and fast-paced environment. We are storytellers who work hard and play just as hard. Our leadership understands the importance of a strong and loyal team, and has built our company culture around that understanding. We offer a casual dress code, open office layout and regularly scheduled company activities, among other perks.

PROFILES is a Women Business Enterprise (WBE) and a small business of less than 15 employees.


Paid leave
Free parking
Half-day Fridays in the summer
“PROFILES Fun” outings and activities
Access to health and 401k plans
Profit-sharing and employer matching
Birthday is a paid holiday
Floating holidays and mental health day
Dog-friendly office
Easy access to leadership team
Remote work/schedule flexibility

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